Faculty Profile
Name : Dr. AROKIARAJ DAVID
Email ID : arokiaraj@sfimar.org
Designation : Associate Professor
Department : PGDM
Qualification : PhD, MBA, M. Com, BBA, NET, JRF & SRF
Brief Profile
Dr. Arokiaraj David working as an Associate Professor and Academic Coordinator of PGDM at Saint Francis Institute of Management & Research, Mumbai. He passed the UGC's National Eligibility Test for Lectureship (NET) and was entitled to Junior and Senior Research Fellowships (SRF/JRF) (Government of India). He had more than 10+ years of experience in teaching - Green Marketing, Marketing of IT, Marketing Analytics, Data Analytics, Global Marketing, Digital Business Planning, Environmental Responsibility & Sustainable Practice, and Environmental Management Systems are the main areas of his research. He has several research articles in reputable, peer-reviewed journals. He has comprehensive knowledge in the area of research tools and techniques (SPSS, AMOS, E-Views, STATA, and PLS-SEM) as well as practical knowledge in both primary and secondary data analysis. Recently received a Best Research Award, Young Academician Award, and Young Scientist Award from reputed institutions and received a lifetime membership in the Indian Academic Researchers Association (IARA) and the International Society for Development & Sustainability (ISDS).
Experience
10 years 6 months 16 days.
Research & Publication
1. Arokiaraj David & Ganeshkumar.C (2022) Adaptation of Blockchain Technology in HRM. Korea Review of International Studies, 1226-4741, 15(40), 11-24. (ABDC) https://kristudies.org/volume-15-issue-40-november-2022/
2. Arokiaraj D, Nethravathi K & Muralidhar LB. (2022) Influences of Demographic Variables on the Adoption of Green Products by Consumers, Manager - The British Journal of Administrative Management, 1746 – 1278, 58(158), 170-177. (ABDC) https://tbjam.org/vol58-issue-154/
3. Rajesh R, Arokiaraj D, Sadanandam A, & Pankaj K (2022), Effect of Higher Education Facilitators Emotional and Performance Intelligence on Learner’s Academic Performance, Journal of Fundamental & Comparative Research-Shodhasamhita, 2277-7067, 9(2.2), 44-53. (UGC-Care list)
4. Arokiaraj D, Amrinder S. & Vishal S. (2022) Influence of Perceived Attributes over Purchase Intention of Smartphones, ISSN 1681-8997, Empirical Economics Letters, 21 (Special Issue 4), 81-94. (ABDC & WoS). http://www.eel.my100megs.com/volume-21-number-june-3-special-issue.htm
5. Arokiaraj D, Rajesh R, Vishal S, Vibha V, Feleen C, & Banumathi M (2022), Impact of The First and Second Wave of COVID-19 on Indian Economic Growth, Empirical Economics Letters, 21 (Special Issue 4), 81-94. (ABDC & WoS) http://www.eel.my100megs.com/volume-21-number-july-4-special-issue.htm
6. Arokiaraj D, Vibha V., Maheswari M., Karuppannan A., & Ajaykuma S., (2022), Cultural Intelligence in the Modern Era, Korea Review of International Studies, ISSN- 1226-4741, 15(34), 300-306. (ABDC) https://kristudies.org/volume-15-issue-34-may-2022/
7. Madhusudan R, Arokiaraj D (2022). Refined Model of Maslow’s Needs Theory in Internet Era, Organization and Human Capital Development (ORCADEV), 2807-6699, 1(1) 1-11. https://journals.researchsynergypress.com/index.php/orcadev/issue/view/46
8. Arokiaraj David, Ganesh Kumar & Victer Paul (2022). Blockchain Technology in the Food Supply Chain: Empirical Analysis, International Journal of Information Systems and Supply Chain Management (IJISSCM), 1935-5726, 15(3) 1-12. (ABDC, SCOPUS) http://doi.org/10.4018/IJISSCM.290014 https://www.igi-global.com/article/blockchain-technology-in-the-food-supply-chain/290014
9. Rajesh Ramasamy, Arokiaraj David, Pankaj Kumar, Sadanandam Ariyaputhiri, Lalrosanga, (2022). Effect of Ethnic Festivals on Stakeholders’ Economy.
10. Rajesh R, Arokiaraj D, Sadanandam A & Pankaj K (2021) The socio-cultural impacts of ethnic festival events on local Community, International Journal of Humanities, Law and Social Sciences, ISSN: 2348-8301, 8(3), 91-99. (UGC-Care list).
11. Rajesh R, Arokiaraj D (2021) Role of Leader’s Emotional Intelligence on Employee’s Performance – A Systematic Review of Literature (1970s to 2021), Vidyabharati International Interdisciplinary Research Journal, ISSN: 2319-4979, 22(1), 3352-3362. http://www.viirj.org/specialissues/SP11/Part%2022.pdf (WOS, UGC Care list –2)
12. Malathi D, Chandrika & Arokiaraj David (2021) General Adjustments and Work-Satisfaction of Indian Expatriates, Vidyabharati International Interdisciplinary Research Journal, ISSN: 2319-4979, 13(1), 1979-1987. http://www.viirj.org/specialissues/SP11/SP11.html (WOS, UGC Care list – II)
13. Geetika M, Swapna H.R, Anuj Kumar, Amrinder S & Arokiaraj D (2021) Enactment of sustainable technovations on Healthcare sectors, Asia Pacific Journal of Health Management, 2204-3136, Australasian College of Health Service Management, 16(3) 1-9. DOI: 10.24083/apjhm.v16i3.989. https://journal.achsm.org.au/index.php/achsm (ABDC, Scopus).
14. Arokiaraj D, M. Maheswari, M.Christopher, F. C. J. V. V. N. K. (2021). A Comparative Study of Work from Home V/S Work from Office: Preference of Women Employees in IT Industry. Design Engineering, (Toronto) ISSN: 0011-9342, 5763- 5775. (Scopus) http://thedesignengineering.com/index.php/DE/article/view/3051
15. Neha C & Arokiaraj D (2021) “Employee Engagement and Commitment in Service Sector” Wesleyan Journal of Research, 13(4.7), 107-112.
16. Brajesh K & Arokiaraj D (2021) “Concept of Strategic Human Resources planning and its Implications in Modern Business” Wesleyan Journal of Research, 13(4.7), 86-96.
17. Arokiaraj D, Brajesh K, Neha C, Yogita SG & Raja K, (2021). Customers Buying Behavior and Preference Towards International Branded Shoes, Psychology and Education, ISSN: 0033-3077, 57(9), 2753-2758. (Scopus) http://psychologyandeducation.net/pae/index.php/pae/article/view/677
18. Feleen C, Arokiaraj D (2021). Impact of Psychological Capacities on the Work-Life Balance of Entrepreneurs, Psychology and Education, ISSN: 0033-3077, 58(3), 3869-3875. (Scopus) https://doi.org/10.17762/pae.v58i3.4594 https://www.psychologyandeducation.net/pae/index.php/pae/article/view/4594
19. Yogita SG, Mohini P, Brajesh K and Arokiaraj (2020), A Preliminary Study of Job Satisfaction among Women Employees in Banking Sector of Delhi NCR, Sonepat of Haryana, India, International Journal of Management - 0976-6502, 11(10), 1157-1167. http://www.iaeme.com/IJM/issues.asp?JType=IJM&VType=11&IType=10
20. Arokiaraj David, (2020), Innovative Management System for Environmental Sustainability Practices among Indian Auto-Component Manufacturers, International Journal of Business Innovation and Research (IJBIR), ISSN (E): 1751-0260, ISSN (P): 1751-0252, 23(2), 168-182. (ABDC & Scopus) https://www.inderscience.com/info/inarticle.php?artid=110095
21. Ganeshkumar, Prabhu, Sai Prahlada R, Arokiaraj D (2020), “Value Chain Analysis of Indian Edible Mushrooms” International Journal of Technology, ISSN: 2086-9614, 11(3), 288-296. (Scopus) https://ijtech.eng.ui.ac.id/issue.
22. Saravanan M, Mounica P, Rakesh k, & Arokiaraj D, (2020), Air Pollution Control Monitoring & Delivery Rate Escalated by Efficient use of Markov Process in Manet Networks: To Measure Quality of Service Parameters, Test Engineering & Management, The Mattingley Publishing Co., Inc. ISSN: 0193-4120, 83(1), 8233-8241. DOI No. 10.35940/ijitee.k1049.09811s219. https://www.testmagzine.biz/index.php/testmagzine/article/view/8785 (Scopus)
23. Arokiaraj D, Ramyar Rzgar Ahmed, C.Ganeshkumar & J G Sankar, (2020). Consumer Purchasing Process of Organic Food Product: An Empirical Analysis. Journal of Management System - Quality Access to Success (QAS); ISSN: 1582-2559, 21(177), 128-132. https://www.srac.ro/calitatea/ (WoS & Scopus)
24. Arokiaraj D, A. Muthukumar, Ayyappan & Srivel R (2020). Accident-Avoidance System by using Sensors Module. Test Engineering & Management, The Mattingley Publishing Co., Inc. ISSN: 0193-4120, 82(1), 11123 - 11133. http://www.testmagzine.biz/index.php/testmagzine/article/view/2631 (Scopus)
25. Jenifa Latha, Ramanarayan Sankriti, Arokiaraj D & Srivel R (2020). IoT Based Water Purification Process using Ultrasonic Aquatic Sound Waves. Test Engineering & Management, The Mattingley Publishing Co., Inc. ISSN: 0193-4120, 82(1) 11115 – 11122. http://www.testmagzine.biz/index.php/testmagzine/article/view/2630 (Scopus)
26. Arokiaraj David, (2019). Review on Control of Psychological Crowd. Journal of the Gujarat Research Society. ISSS: 0374:8588, 21(11), 1263-1267. http://gujaratresearchsociety.in/index.php/JGRS/article/view/4475
27. David, A., Nagarjuna, K., Mohammed, M., & Sundar, J., (2019). Determinant Factors of Environmental Responsibility for the Passenger Car Users. International Journal of Innovative Technology and Exploring Engineering, ISSN: 2278-3075, 9 (01), 210-224. https://www.scopus.com/record/display.uri?eid=2-s2.0-85075117316&origin=inward&txGid=ec8512eb02bc7557d65f09aa01f5802a
28. Arokiaraj David, Yamuna Devi Thangavel & Ramanarayan Sanskriti (2019), “Recover, Recycle and Reuse: An Efficient Way to Reduce the Waste” International Journal of Mechanical and Production Engineering Research and Development (IJMPERD), ISSN (P): 2249-6890; (E): 2249-8001, 9(3), 31-42. https://www.scopus.com/record/display.uri?eid=2-s2.0-85065912427&origin=inward&txGid=e55d18a7f4c0c4880095e1c3ee3667e8
29. Arokiaraj David, (2019), “A Cost-Effective Technique to Avoid Communication and Computation Overhead in Vehicle Insurance Database for Online Record Monitoring” International Journal of Mechanical and Production Engineering Research and Development (IJMPERD), ISSN (P): 2249-6890; ISSN (E): 2249-8001, 9(2), 711-722. https://www.scopus.com/record/display.uri?eid=2-s2.0-85065056345&origin=inward&txGid=ee1dd9b94b78cb1a1f7710d5e20a1aab
30. D.Arokiaraj, Srivel Ravi & Arthie Reena (2018), “The Eco-Driving Behaviour: A Strategic Way to Control the Tailpipe Emission”, International Journal of Engineering and Technology (IJET-UAE), Science Publishing Corporation-Publisher of International Academic Journals, ISSN: 2227-524X, 7(3.3), 21-25. DOI: 10.14419/ijet.v7i3.3.14474 https://www.scopus.com/record/display.uri?eid=2-s2.0-85049199222&origin=inward&txGid=7c7ae76b8c02238c51abe26f7436bd88
31. Srivel Ravi, R.P.Singh & D.Arokiaraj, (2018), “FPGA implementation of power-on self-test towards combo card”, International Journal of Engineering and Technology (IJET-UAE), Science Publishing Corporation-Publisher of International Academic Journals, ISSN: 2227-524X, 7(3.3), 156-161. DOI: 10.14419/ijet.v7i3.3.15586 (Scopus) https://www.sciencepubco.com/index.php/ijet/article/view/15586
32. Srivel, D.Arokiaraj & Mohammed Imaduddin, (2018), “Controlling & Calibrating Vehicle-Related Issues Using RFID Technology” International Journal of Mechanical and Production Engineering Research and Development (IJMPERD), ISSN (P): 2249-6890; ISSN (E): 2249-8001, 8(2), 1125-1132. DOI: 10.24247/ijmperdapr2018130. https://www.scopus.com/record/display.uri?eid=2-s2.0-85045329849&origin=inward&txGid=d9bbf6a0e9d14cbf575e9e5078f9c6c9
33. P.Pratheepkumar, J.Josephine Sharmila & D.Arokiaraj, (2018), “Towards Mobile Opportunistic in Cloud Computing” Indian Journal of Scientific Research (IJSR), ISSN: 0976-2876 (Print) ISSN: 2250-0138 (Online), 17 (2), 536 - 540. https://www.ijsr.in/article-description.php?id=b2hLd0trRmcyS3BHQ0dwME90Q3VsQT09
34. D.Arokiaraj & R.Srivel, (2017), “The Direness of Cultivable Land Spotted on Agricultural: A Special Reference to Rice Production in South India” Abhinav National Monthly Refereed Journal of Research in Commerce & Management, ISSN-2277-1166, 6(9), 55-59. http://abhinavjournal.com/journal/index.php/ISSN-2277-1166/article/view/1496
35. Bushan D.Sudhakar, Kattepogu Nagarjuna & D.Arokiaraj (2017), “Marketing Assistance and Digital Branding- An Insight for Technology Up-gradation for MSME’s”, AGU International Journal of Management Studies & Research, vol.5, E-ISSN: 2455-1562; P-ISSN: 2455-6092, 180-185. http://www.aguijmsr.com/currentissue.php
36. D.Arokiaraj & M.Banumathi, (2015), “A Study on the Environmental Concern of the Passenger Car User in Chennai”, International Research Journal of Business and Management (IRJBM), ISSN: 2322-083x, 8(5), 64-70. http://irjbm.org/irjbm2013/April2015/Paper8.pdf
37. D.Arokiaraj & M.Banumathi, (2014), “Factor Influencing the Purchase Decision of Passenger Cars in Puducherry”, International Journal of Exclusive Management Research (IJEMR), Online ISSN: 2249-2585 & Print ISSN: 2249-8672, 4(4), 1-10. http://ijemr.in/April%202014.htm
38. D.Arokiaraj & M.Banumathi, (2014), “A study on the Eco-Driving Behavior of Passenger Car Users in Chennai”, International Journal of Social Science & Management (RJSSM), ISSN: 2251-1571, 3(1), 223-230. http://www.theinternationaljournal.org/ojs/index.php?journal=tij&page=article&op=view&path%5B%5D=2757
39. D.Arokiaraj, (2012), “The Encumbrance Countered by Corporate in Green Advertisement”, National Level Technical Conference on contemporary management research, ISSN: 928-41-2204835-4-6.
Book Chapters:
1. Ganeshkumar, C., David, A. (2023). Application of Drone Technology in Agriculture – A Predictive Forecasting of Pest and Disease Incidence. In: Pethuru Raj, Kavita Saini and Vinicius Pacheco. Applying Drone Technologies and Robotics for Agricultural Sustainability. DOI: 10.4018/978-1-6684-6413-7. https://www.igi-global.com/book/applying-drone-technologies-robotics-agricultural/301566
2. Ganeshkumar, C., David, A. (2023). Impact on AI value chain performance - Agritech Perspective. In: Anand Nayyar Blockhain, IOT and AI Technologies for Supply Chain Management. Taylor & Francis pp.73-100. DOI:10.1201/9781003264521-4.
3. Ganeshkumar, C., David, A. (2023). Digital Information Management in Agriculture—Empirical Analysis. In: Goyal, D., Kumar, A., Piuri, V., Paprzycki, M. (eds) Proceedings of the Third International Conference on Information Management and Machine Intelligence. Algorithms for Intelligent Systems. Springer, Singapore. https://doi.org/10.1007/978-981-19-2065-3_27
4. Ganeshkumar, C., David, A. (2023), “Blockchain and Artificial Intelligence in Food Industry - Case Analysis of Ripe.Io Firm”, chapter 28, Dinesh Goyal et al (Ed.) Proceedings of the 3rd International Conference on Information Management and Machine Intelligence, pp. 978-981-19-2064-6, 522144. (Springer)
5. C.Ganeshkumar, J. G. Sankar, A. David. (2022). Impact on Artificial Intelligence on Agriculture Value Chain Performance: Agritech Perspective, (Ed.) Priyanka Chawla, Adarsh Kumar & Anand Nayyar, Blockchain, IoT and AI for Supply Chain Management, published by Taylor & Francis CRC Press, Chapter 00, pp. 00. (Accepted for Publication)
6. Ganeshkumar, C., David, A. and Jebasingh, D.R. (2022), “Digital Transformation: Artificial Intelligence Based Product Benefits and Problems of Agritech Industry”, Mor, R.S., Kumar, D. and Singh, A. (Ed.) Agri-Food 4.0 (Advanced Series in Management, Vol. 27), Emerald Publishing Limited, Bingley, pp. 141-163. https://www.emerald.com/insight/content/doi/10.1108/S1877-636120220000027010/full/html
7. Vishal S., Ashish S., Arokiaraj D, & Neel R, (2021) Modelling student employability on academic basis: A Supervised Machine Learning approach with R, Handbook of Research on Innovative Management Using AI in Industry 5.0, IGI Global Publisher, Chapter-12, ISBN: 9781799884972, DOI: 10.4018/978-1-7998-8497-2. https://www.igi-global.com/book/innovative-management-using-industry/271271
Book Publication:
• Arokiaraj David (2020), “Corporate & Individual Environmental Responsibility towards Automobile” BRivers Publisher, ISBN: 978-93-88727-94-5, pp. 01-194. Available on Amazon Flipkart Snapdeal Google Book
• Rajesh R & Arokiaraj David (2022) Major Events in Pondicherry Impacts on Host Community, BRivers Publisher, ISBN: 9355156405, pp. 01-266. Available on Amazon
Conference Proceeding Books with ISBN:
1. Arokiaraj David (2022). Determination of Hospitality Service Quality and Customer Satisfaction – A HOLSERV Approach. AU Virtual International Conference 2022, “Entrepreneurship and Sustainability in the Digital Era organized by Assumption University of Thailand on 21st Oct 2022, ISBN: 978-616-7695-34-1, 3(1), 325-334.
2. Arokiaraj D, “Effect of Higher Education facilities emotional and performance intelligence on learner’s academic performance, presented in National conference on “Resurging Indian Economy by 2030: Transcending Management Practices” held on 28th – 29th July 2022.
3. Arokiaraj David (2022). Impact of Food Safety and Standards Regulation on Food Business Operators. AU Virtual International Conference 2022, “Entrepreneurship and Sustainability in the Digital Era organized by Assumption University of Thailand on 21st Oct 2022, ISBN: 978-616-7695-34-1, 3(1), 355-363.
4. Rajesh R, Arokiaraj D, Pankaj K, Sadanandam A, & Lalrosanga, “Effect of Ethnic Festivals on Stakeholders’ Economy” 1st International Conference on Business & Tourism Management, (ICBT-2022) organized by the School of Business, Primeasia University, Dhaka, Bangladesh on March 16, 2022.
5. Sadanandam A, Arokiaraj D, Sherry A, & Rajesh R (2022), “Factors Determine the Socio-Economic and Tripography variables Influence on Mudumalai Wildlife Tourism”, 1st International Conference on Business & Tourism Management, (ICBT-2022) organized by the School of Business, Primeasia University, Dhaka, Bangladesh on March 16, 2022.
6. D.Arokiaraj & Srivel Ravi (2018), “The Eco-Driving Behaviour: A Strategic Way to Control the Tailpipe Emission, International Conference on Trends in Engineering, Management, Pharmacy & Science (ICTEMPS-2018), ISBN: 978-93-87739-04-8. Hyderabad.
7. D.Arokiaraj (2017), “Marketing Assistance and Digital Branding – An Insight for Technology Up-Gradation for MSMEs” AGU International Conference, Tenth International Conference on recent trends in engineering science and management. ISBN: 978-93-86171-56-6, Andhra Pradesh.
8. P.Pratheepkumar, J.Josephine Sharmila & D.Arokiaraj, (2017) “Towards Mobile Opportunistic in Cloud Computing” Second International Conference on recent innovations in Engineering and Technology (ICRIEAT-2017), Edupedia Publications Pvt. Ltd, New Delhi, ISBN: 978-93-86647-85-6, pp. 566-570, Hyderabad.
9. D.Arokiaraj (2012), “Major Global Issues Encountered in Automobile Advertisement”, International conference on synchronizing management theories and business practices: Challenges ahead 27th & 29th July 2012, ISBN: 978-93-82338-10-9, pp.199-203, Villupuram.
10. M.Banumathi & D.Arokiaraj, (2011), “Eco-labeling – The Need for Sustainable Marketing”, National Conference in the Era of Global Recovery (SGEGR-2011), ISBN: 978-93-80530-39-0, pp. 511-515, Chennai.
11. D.Arokiaraj, (2011), “The Green Market: The Way to Save the World”, Business Strategies, ISBN: 978-81-920303-6-4, pp. 41-44, Chidambaram.
12. D.Arokiaraj (2011), “A Study on Various Aspects which lead to Success of Entrepreneurship”, National conference on entrepreneurship and management, ISBN: 978-81-920575-0-7, Madurai.
13. D.Arokiaraj, (2011) “Competitive Advantage of Global Marketing Envisioning from domestic to international Marketing”, Excellence in Management Practices, Editors: Dr A.A.Ananth, Dr A.Rajamohan & Mr K.Chezhiyan, ISBN: 978-81-920303-5-7, pp-4-5, Annamalai University.
Expertise & Consultancy
Consultancy Project of Hindustan Latex Limited “Analysis the level of awareness, acceptance, usage and other behaviour practice related to M-Cup among women with special reference to women in Kerala”.
Copyrights:
Copyright Registered under the Literary/ Dramatic title on “Corporate & Individual Environmental Responsibility towards Automobile”, Diary number: 194/2020-CO/L, Registration no. L-101248/2021 under the Government of India.
Patents:
• Indian Patent (Granted) – Crisis Management Model for reflections on marketing education system’s transformation, Application No.202241066834 A.
• Indian Patent (Granted) – Study on Supply Chain Management for Retail Business in Facebook., Application No.202241044977.
• Indian Patent (Granted) - Efficient Finance Management Based on Software for Autonomous Cost Analysis Application, Application No.202111026713 A. pp 31543.
• Australian Patent (Granted) - An Intelligent System for Weather Monitoring and Natural Disasters Prevention Using IoT and AI, The Patent No. 2021104024.
• Indian Patent (Granted) - Artificial intelligence-based Nanoparticles for cancer diagnosis and treatment, The Patent Office Journal No.4 /1/2022, Application No. 202241000502.
